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Millions of people now take their questions, their goals and their hardest moments to AI chatbots that were never designed to hold them.
We built the AI in Loops differently. On purpose, with evidence, and with a line we never cross.
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And among young people across Europe, chatbots now outrank psychologists on how easy they are to open up to. 51% say it's easy to discuss mental health with a chatbot. Only 37% say the same of a psychologist. (Ipsos BVA for CNIL, 2026)
People aren't waiting for permission. They're already there.
Six in ten of those emotional conversations happen on general-purpose chatbots. Tools built to answer anything, for anyone, that were never designed to support someone who's struggling. Only 5% of people use anything purpose-built. (AI Security Institute, 2025)
The consequences are documented, not hypothetical.
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Regulators have started drawing lines too. Illinois banned AI-only therapy in 2025, with other US states following, and UK charities are calling for formal safeguards.
None of this means AI is the problem. It means unboundaried AI is.
Where AI is purpose-built, clinically aware and knows its limits, it genuinely helps. AI tools embedded in NHS services have supported hundreds of thousands of people, widened access for communities that were being missed, and helped people improve while waiting for human care.
Nature Medicine, 2024; NHS Talking Therapies data
Where AI is a general chatbot optimised for engagement, with no boundaries and no handover, the harms show up.
The difference isn't AI or no AI. It's design. Whether the tool was built for the person in front of it, and whether it knows when to stop.
That's the standard we built Loops to.
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Not hidden context. Context you control.
An AI can hold the world's knowledge. Research papers, expert advice, everything ever written about ADHD that it authorises. And there is still a moment when none of that is what a person needs. When the right answer isn't information. It's a trained human.
We've worked very hard to know exactly where that moment is. It's the most important thing we've built.
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If Loops recognises that you might be in distress or crisis, coaching stops. Completely. Its only job in that moment is to get you to real human support, clearly and quickly.
No lectures. No judgement. No attempt to keep you in the app. Just a calm, direct path to people trained for exactly this.
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If you or someone else is in immediate danger, always call 999.
You could. A third of the United Kingdom already does. But now you know what the trade-offs are.
Context. Control. And a line we never cross. That's the whole difference, and it's everything.
Loops brings together small daily actions, a buddy, a journal and AI coaching designed with more care than the tools most people are using for far more serious things. Start with one small loop today.
Loops is a coaching app, not a medical or therapeutic service. If you're worried about your mental health, please speak to your doctor or a qualified professional. You can also find crisis lines and specialist support on Find help now.
Statistics on this page are drawn from Ofcom, the UK AI Security Institute, Mental Health UK, YouGov, the American Psychological Association, BACP and research commissioned by CNIL, published 2024 to 2026.