);
};
/* ---------------- Hero ---------------- */
const ADHD_BLOCKS = [
{
title: "One thing. Not a system.",
body: "No dashboard to maintain, no streak to protect. Small, specific daily actions, every day.",
icon: (),
},
{
title: "Misses don't end it.",
body: "A bad week isn't a failure state. Loops gives you a calm step back in, every time.",
icon: (),
},
{
title: "Designed for this brain.",
body: "Not adapted. Not ADHD-friendly. Built from the start for how motivation actually works with ADHD.",
icon: (),
},
];
const AdhdHero = () => (
A daily coaching app for ADHD brains
Built for how ADHD actually works. Not how it's supposed to work.
You already know about ADHD. What you need to know is whether Loops is worth your time. It probably is. Here's why.
7-day free trial. No complicated setup.
{/* Three icon blocks */}
{ADHD_BLOCKS.map((b) => (
{b.icon}
{b.title}
{b.body}
))}
Loops is a daily coaching app for people with ADHD.
);
/* ---------------- Recognition (9 cards) ---------------- */
const ADHD_RECOGNITION = [
"You started the app with genuine intention. Eleven days later, one bad day broke the streak and suddenly the system you built to stay on top of things became one more thing you weren't managing.",
"You know exactly what you need to do. But when your brain isn't interested, there is no bridge between knowing you should and actually starting.",
"You've tried the planner, the whiteboard and the colour coded calendar. You're not looking for another productivity app. You're looking for something that actually works with your brain, not against it.",
"A missed day doesn't feel like a missed day. It feels like proof of something. And the shame from the last thing that didn't work makes the next thing even harder to start.",
"You can start things. You just can't finish them. Or you can finish them. You just can't make yourself do anything with them.",
"The problem isn't that you don't care. The problem is that every system you've tried assumes motivation works differently from the way your brain does.",
];
const AdhdRecognition = () => (
You've probably been here before
If any of these sound familiar, Loops was built for you.
These aren't generic ADHD experiences. These are the specific patterns that standard tools were never designed for.
{ADHD_RECOGNITION.map((t, i) => (
{i + 1}
{t}
))}
);
/* ---------------- Why Loops is different ---------------- */
const AdhdWhyDifferent = () => (
What makes it work
Standard tools fail ADHD brains for specific reasons. Loops doesn't have those reasons.
Most habit tools are built on the assumption that you just need reminding. They give you a list, a streak, a notification. They assume motivation is stable and that missing one day is a blip.
For ADHD brains, none of that is true. Motivation is interest-driven and unpredictable. One missed day can end a habit. Maintaining a system requires the exact executive function that ADHD makes unreliable. So the tool becomes another thing that isn't working.
Loops is designed around different assumptions. Small actions a day, not a system. A coached step back in after every miss, not a broken streak. Daily actions sized to the day you're actually having, not the ideal version of it. And no shame when things go wrong. Just: the next smallest thing.
);
/* ---------------- Use case directory ---------------- */
const DIRECTORY = [
{
title: "Career & Work",
icon: (),
items: [
{ label: "Get promoted", desc: "You've done the work. The recognition keeps going to someone else.", href: "/adhd/get-promoted/" },
{ label: "Find a new job", desc: "The applications are going out. The momentum keeps disappearing.", href: "/adhd/finding-a-new-job-with-adhd/" },
{ label: "Start a business", desc: "The idea is real. Getting the actual business running is another thing.", href: "/adhd/starting-a-business-with-adhd/" },
{ label: "Build a side project", desc: "You're serious about this one. Just like you were serious about the last one.", href: "/adhd/build-a-side-project-with-adhd/" },
{ label: "Become a leader", desc: "Managing yourself was hard enough. Now you're managing other people too.", href: "/adhd/becoming-a-leader-with-adhd/" },
],
},
{
title: "Health & Fitness",
icon: (),
items: [
{ label: "Lose weight", desc: "It's not about knowing what to eat. It never was.", href: "/adhd/managing-weight-with-adhd/" },
{ label: "Get fit", desc: "You start well. Then one missed session and somehow that's the end of it.", href: "/adhd/get-fit/" },
{ label: "Train for something", desc: "You signed up. You meant it. The training keeps falling apart.", href: "/adhd/train-for-something-with-adhd/" },
{ label: "Recover and sleep better", desc: "You know all the sleep rules. You still wake up wrecked.", href: "/adhd/sleep-better-with-adhd/" },
{ label: "Reduce stress", desc: "It's not stress about one thing. It's stress about everything, all the time.", href: "/adhd/reduce-stress-with-adhd/" },
],
},
{
title: "ADHD & Executive Function",
icon: (),
items: [
{ label: "Stop procrastinating", desc: "You know exactly what you need to do. You still can't make yourself start.", href: "/adhd/stop-procrastinating-with-adhd/" },
{ label: "Build routines that survive bad days", desc: "You can build a routine. You just can't survive the first bad day.", href: "/adhd/build-routines-that-survive-bad-days/" },
{ label: "Get organised without relying on memory", desc: "You have the lists. You still forget things.", href: "/adhd/get-organised-with-adhd/" },
{ label: "Feel less overwhelmed", desc: "Everything feels urgent. So nothing gets done.", href: "/adhd/feel-less-overwhelmed-with-adhd/" },
{ label: "Recover from burnout and start again", desc: "This isn't just tired. This is the kind of tired that doesn't fix with rest.", href: "/adhd/recover-from-adhd-burnout/" },
],
},
{
title: "Education & Learning",
icon: (),
items: [
{ label: "Pass the exam", desc: "You know the material. The exam just doesn't show it.", href: "/adhd/pass-exams-with-adhd/" },
{ label: "Learn something valuable", desc: "You start with real enthusiasm. You keep losing it anyway.", href: "/adhd/learn-something-valuable-with-adhd/" },
{ label: "Finish what you started", desc: "You start things well. You still end up with a trail of unfinished work.", href: "/adhd/finish-what-you-started-with-adhd/" },
{ label: "Make learning a habit", desc: "You love learning. You still can't make it stick.", href: "/adhd/make-learning-a-habit-with-adhd/" },
{ label: "Stay focused long enough to make progress", desc: "You can focus. You just can't make it happen when you need it.", href: "/adhd/stay-focused-with-adhd/" },
],
},
{
title: "Personal Projects & Creativity",
icon: (),
items: [
{ label: "Create more", desc: "You have the ideas. You have the graveyard to prove it.", href: "/adhd/create-more-with-adhd/" },
{ label: "Share your work", desc: "The work is done. You're still not sharing it.", href: "/adhd/share-your-work-with-adhd/" },
{ label: "Build something meaningful", desc: "You know what you want to build. You just can't keep going.", href: "/adhd/build-something-meaningful/" },
{ label: "Grow an audience around it", desc: "You've started before. More than once. It never quite sticks.", href: "/adhd/growing-an-audience-with-adhd/" },
{ label: "Actually finish what you start", desc: "You always start. The hard part is everything after that.", href: "/adhd/actually-finish-what-you-start/" },
],
},
{
title: "Relationships & Life",
icon: (),
items: [
{ label: "Parenting with ADHD", desc: "Same morning. Same meltdown. You're not a bad parent.", href: "/adhd/parenting-with-adhd/" },
{ label: "Build better relationships", desc: "You care more than your follow-through shows.", href: "/adhd/building-better-relationships/" },
{ label: "Navigate big life changes", desc: "You were managing. Then everything changed.", href: "/adhd/navigating-big-life-changes/" },
{ label: "Heal after loss", desc: "You're not failing at grief. ADHD makes loss heavier to carry.", href: "/adhd/heal-after-loss/" },
{ label: "Build financial security", desc: "Avoiding your banking app doesn't mean you don't care about money.", href: "/adhd/build-financial-security/" },
],
},
];
const DirectoryItem = ({ item }) => {
if (item.soon) {
return (
Loops works for specific ADHD challenges. Find yours.
Each page is written for a particular experience. Pick the one that fits right now.
{DIRECTORY.map((box) => (
{box.icon}
{box.title}
{box.items.map((it) => )}
))}
Don't see yours? Get Early Access and tell us what you're working on.
);
/* ---------------- Mechanisms directory (understand your ADHD) ---------------- */
const MECHANISMS = [
{ title: "The shame spiral", desc: "Why every restart feels heavier than the last attempt, and how to make it lighter.", href: "/adhd/shame-spiral-with-adhd/", icon: () },
{ title: "Body doubling", desc: "Why another person's presence makes starting easier, without arranging a favour.", href: "/adhd/body-doubling-with-adhd/", icon: () },
{ title: "Time blindness", desc: "Why deadlines feel sudden even when you saw them coming, and how to make time visible.", href: "/adhd/time-blindness-with-adhd/", icon: () },
{ title: "Rejection sensitive dysphoria", desc: "Why criticism and rejection can land so hard, and what actually helps.", href: "/adhd/rejection-sensitive-dysphoria-with-adhd/", icon: () },
{ title: "Hyperfocus", desc: "The real cost and benefit of deep, absorbed focus, and how to manage the bill.", href: "/adhd/hyperfocus-with-adhd/", icon: () },
];
const AdhdMechanisms = () => (
Why it happens
Understand your ADHD
Some ADHD struggles have names, patterns, and research behind them. Explore the mechanisms that shape everyday life and understand why things feel the way they do.
);
/* ---------------- How it works (4 steps) ---------------- */
const ADHD_STEPS = [
{ t: "Tell Loops what you're working on", b: "Name the goal, the problem, or the thing that keeps not happening. Plain language. No categories. No setup that becomes its own project." },
{ t: "Get small daily actions", b: "Each day, Loops gives you specific, low-friction things to do. Small enough to be possible on a bad day. Targeted enough to move things forward on a good one." },
{ t: "Get coached when things go wrong", b: "Missed a week? Lost the thread? Loops gives you a calm, specific step back in. Not a motivational speech. Just the next smallest thing." },
{ t: "Build something that actually sticks", b: "Not because you found the perfect system. Because the system was designed to survive the imperfect days, which are most of them." },
];
const AdhdHowItWorks = () => (
The system
Small actions. Every day. Even the hard ones.
Loops works the same way for every use case.
{ADHD_STEPS.map((s, i) => (
{i + 1}Step {i + 1}
{s.t}
{s.b}
))}
You don't need a good day to start. You need one action. That's it.
);
/* ---------------- Social proof ---------------- */
const ADHD_TESTIMONIALS = [
{ quote: "I've tried probably eight productivity apps. They all worked until they didn't. Loops is the first one where 'until it didn't' hasn't happened yet. Fourteen weeks in.", who: "Marketing manager", meta: "Diagnosed with ADHD at 31" },
{ quote: "One action. That's genuinely all it asks. I kept waiting for the catch. There isn't one.", who: "Freelance developer", meta: "Self-identified ADHD" },
{ quote: "I spent years thinking I was the problem. I wasn't. The tools were.", who: "Secondary school teacher", meta: "Bristol" },
];
const AdhdSocialProof = () => (
What people say
From people who recognised themselves in the cards above.
{ADHD_TESTIMONIALS.map((t, i) => (
{t.quote}
{t.who}
{t.meta ?
{t.meta}
: null}
))}
);
/* ---------------- Objections (4) ---------------- */
const ADHD_OBJECTIONS = [
{ q: "\u201CI've tried apps before and they never stick past two weeks.\u201D", lead: "Most apps weren't built for what happens after week two.", a: "Loops was. Standard tools assume the problem is remembering. Loops assumes the problem is what happens when a miss makes the whole thing feel over. A different design for a different failure mode." },
{ q: "\u201COne action a day doesn't sound like enough.\u201D", lead: "It sounds like less than it is.", a: "Small actions, every day, for a month. That's thirty things that didn't happen before. For ADHD brains, the consistency of small and sustainable produces more than the intensity of good-weeks-only." },
{ q: "\u201CWhat if I'm not officially diagnosed?\u201D", lead: "You don't need a diagnosis.", a: "Many people using Loops are on waiting lists, self-identifying, or simply recognise that the patterns described here feel familiar. If that's you, Loops is built for you." },
{ q: "\u201CWhat if my thing isn't in the list?\u201D", lead: "Tell Loops what it is and it'll work with that.", a: "The use case pages cover the most common ADHD challenges. If yours isn't there, try Loops free and name what you're working on. The coaching system works with whatever it is." },
];
const AdhdObjections = () => (
A few things worth knowing
Common questions before you start
{ADHD_OBJECTIONS.map((o) => (
{o.q}
{o.lead} {o.a}
))}
);
/* ---------------- FAQ accordion ---------------- */
const ADHD_FAQS = [
{ q: "What is Loops?", a: "Loops is a daily coaching app for people with ADHD and anyone building better habits. Small specific actions each day, coaching when things go sideways, and a design that treats missed days as reset points rather than failures." },
{ q: "Why is Loops better for ADHD brains than standard apps?", a: "Standard apps assume consistent motivation and treat gaps as failures. Loops assumes inconsistency is the baseline and builds around it. Small actions rather than a system. Resets rather than broken streaks. Coaching rather than reminders." },
{ q: "Do I need a diagnosis to use Loops?", a: "No. Loops doesn't require a formal ADHD diagnosis. If the patterns described on this page feel familiar, Loops is built for you." },
{ q: "What does Loops actually give me each day?", a: "Small specific, low-friction actions toward your goals. Not a list. Not a schedule. One thing, sized to be possible on the kind of day you're actually having." },
{ q: "What happens when I miss a day?", a: "Nothing bad. The next daily action is still there, still small, still specific. Loops doesn't treat a missed day as a broken streak. It treats it as a reset point." },
{ q: "How is Loops different from a Pomodoro timer or a to-do app?", a: "Timers and to-do apps assume you're already in the work. Loops addresses what happens before that: deciding what to do, making starting possible, and getting back in after a gap. Different problem, different tool." },
{ q: "Is Loops available in the UK?", a: "Yes. Loops is available across the UK and is designed around UK contexts and guidance." },
{ q: "How do I choose which use case page to start with?", a: "Pick the one that names your most pressing problem right now. If more than one fits, start with the one that's costing you the most. You can always explore others once you've started." },
];
const AdhdFAQItem = ({ q, a, defaultOpen }) => (
{q}
{a}
);
const AdhdFAQ = () => (
FAQ
Questions people often ask
Still wondering if Loops fits how your brain works? Contact us. A real person will reply.
Not a promise that everything will be different. Just small actions, every day, for thirty days. For ADHD brains, that's often enough to change what possible looks like.